The 2010 Toyota FJ Cruiser gets a price increase of $360. The base FJ Cruiser with 2WD automatic will start at $24,480, including an $800 destination charge. Upgrades to the FJ Cruiser include minor suspension changes to reduce the turning radius by more than a foot and the addition of a new Army Green exterior color.
The flagship 2010 Toyota Avalon sedan gets an increase of $100. The base Avalon starts at $28,695, including a $750 destination charge. The Avalon gets rear-passenger auto up/down windows and one new exterior color, Sandy Beach Metallic, for the new model year.
The 2010 Toyota Yaris gets a price bump of $150. Toyota said the Yaris gets standard vehicle stability control and traction control in 2010. The base three-door Yaris starts at $13,105, including a $750 destination charge.
Toyota noted that the 2010 Tacoma will not get a price increase. It starts at $15,970, including shipping.
The 2010 Toyota RAV4 pricing remains unchanged from a year ago, too. The base RAV4 starts at $22,250, including shipping.
Toyota said pricing remains unchanged on the 2010 Highlander gas and hybrid models. However, the 2010 Toyota Highlander Sport, which adds a stainless-steel exhaust tip, gets a price increase of $50. The base Highlander starts at $26,505, including shipping.
Inside Line says: Toyota holds the line on pricing for several of its key 2010 models. — Anita Lienert, Correspondent
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