STUTTGART, Germany — Porsche has announced it has set up an exhaustive tire-approval process to choose the most appropriate winter tires for its older models. The tire-approval process has been extended to both "young and old classics," and is based on a tire test program the automaker has been carrying out at the Polar Circle.
Porsche notes that more than 70 percent of all Porsches are still on the roads, but the tires once used on many of the older models are no longer available. Tire treads and rubber compounds have changed with the times as well, which is why Porsche is weighing in with its recommendations for the tires that "harmonize best" with classic Porsche models.
Porsche has been testing tires at the Arctic Driving Center in Rovaniemi, Finland, on models including the 911, 928, 964, 993 and 996, and the first Boxsters.
The recommended tire list is now available at all Porsche Centers and from Porsche's Web site.
Inside Line says: Just in time for winter, and maybe a new set of winter tires under the tree this Christmas. — Laura Sky Brown, Correspondent
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dino6 says:
12:41 PM, 11/19/2009
Interesting concept. Not that many car companies would spend a lot of money taking care of their old customers or even non-customers like someone that may have purchased an old Porsche in the used car market.
But smart for Porsche to do this bec. this is probably a very efficient way of getting new customers, though prices of new Porsches may be out of reach of many old Porsche owners. It can still help in new car sales because the more vibrant the used car market is for Porsches the more likely someone will sell or trade-in their Porsche for a brand new model.
Porsche should, in addition, think of offering a new entry model even lower priced than the Boxter. But will that dilute the premium image of the brand?
krony says:
04:30 AM, 11/19/2009
check this out: http://www.porsche.com/usa/aboutporsche/pressreleases/pag/?pool=international-de&id=2009-11-18
a website which has a link sending you to the main website but not the actual page...someone in their website department needs a talking to.
limitedslip says:
03:53 PM, 11/18/2009
What are the best snow tires for a 917?
fuhteng says:
03:44 PM, 11/18/2009
I figured all old 911s were already wrapped around trees because they're just so much fun. Oh, and their snap-oversteer.
rrocket says:
03:14 PM, 11/18/2009
I mean I DON'T see it.....
rrocket says:
03:02 PM, 11/18/2009
Hmmmm...looked on the web-site of the link provided and I do see it. Anyone else having troubles finding it?