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Ford's Sync: Not Just for Kids Anymore

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  • 2008 Lincoln Navigator Picture

    2008 Lincoln Navigator Picture

    Ford will begin offering Sync as a retrofit accessory on the 2008 Lincoln Navigator (pictured below). | September 15, 2009

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Ford's Sync: Not Just for Kids Anymore

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    DEARBORN, Michigan — Ford announced on Thursday that it is offering its Sync in-vehicle communications system as a retrofit item on the 2008 Lincoln Navigator and Navigator L. The automaker said the accessory kit costs less than $550 installed.

    The automaker confirmed that Sync accessory kits are in the pipeline for other vehicles, including the Ford Mustang.

    For the Sync retrofit kit, customers must own Navigators equipped with the Elite Package that includes voice-activated navigation radio and rear-seat DVD. Vehicles must also be built after December 4, 2007.

    "Customers and dealers were telling us that we needed Sync on our flagship SUV, and we felt we needed to respond to those concerns as quickly as we could," said Doug White, Ford vehicle personalization marketing and planning manager. "They essentially said, 'If you have it on Focus, why not Navigator?'"

    Ford said Sync will be offered on nearly every 2009 Ford, Lincoln and Mercury vehicle. Sync hooks up with most Bluetooth-enabled mobile phones and digital media players. It debuted on the 2008 Ford Focus.

    What this means to you: Ford hustles to get the popular Sync into more vehicles. — Anita Lienert, Correspondent

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