TORRANCE, California — The redesigned 2010 Lexus ES 350 will start at $35,675, including a $875 destination charge, when it arrives at dealerships later this month. The new pricing on the Lexus entry-luxe sedan slots it in above such competitors as the 2010 Audi A4 and the 2010 Mercedes-Benz C-Class.
Lexus notes that the 2010 ES 350's pricing represents an increase of $330 over the 2009 model.
In comparison, the base 2010 Audi A4 2.0T starts at $32,275, including a $825 shipping charge. The base 2010 Mercedes-Benz C300 starts at $34,475, including a $875 shipping charge.
The Lexus ES 350 gets a significant redesign for the 2010 model year. Changes include a new front grille, chrome body-side molding and front bumper, along with revised headlamps and taillamps. The standard 17-inch aluminum alloy wheels now have a split five-spoke design. Four new exterior colors include Truffle Mica and Peridot Mica.
Inside Line says: Lexus prices its redesigned ES 350 above the German competition for the 2010 model year. — Anita Lienert, Correspondent
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