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2011 Kia Optima Hybrid Full Test

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    2011 Kia Optima Hybrid Picture

    A sharp-dressed car wearing hybrid underwear is still a sharp-dressed car. | August 16, 2011

Road Test

2011 Kia Optima Hybrid Full Test

Should Have Been a Diesel

    47 Ratings

    On paper the 2011 Kia Optima Hybrid looks like a sure thing. The recipe appears simple. Take one Kia Optima — a terrific car in its own right — add a hybrid powertrain, then drive away in blissful EV silence on your way to unheard-of fuel economy.

    The reality is not so straightforward.

    A Sonata Hybrid at a Costume Party
    Let's back up a bit. This is Kia's first-ever hybrid, and under the skin it's virtually a clone of its kissing cousin the Hyundai Sonata Hybrid. There's a 2.4-liter four-cylinder gas engine that's backed by a conventional six-speed automatic gearbox and a 40-horsepower electric motor fed by a state-of-the-art lithium-polymer battery pack.

    The tricky bit is that the transmission's torque converter has been binned in favor of a clever electronically controlled clutch pack, a change that enables the engine to be coupled or decoupled from the propulsive ballet. Gory details of the system can be gleaned from our First Drive of the Hyundai Sonata Hybrid.

    First-Time Hybrid, and It Shows
    Kia's hybrid approach is slightly different from its competitors, but the upshot is similar — it'll run in pure EV mode during low-demand driving, and once the battery runs down, a gas engine jumps in to do the heavy lifting.

    The Optima's EV mode is predictably silent and can be maintained if you treat the throttle as if there's an egg between it and your foot. Drive it like a normal car and the gas engine comes into play with regularity, and it doesn't thrum to life as seamlessly as we've come to expect from modern hybrids. There's also a mild yet constant surging during part-throttle acceleration.

    Another of the Optima's peculiarities is its reluctance to respond to prods of the throttle, as if your request for torque has to be faxed to a committee of powertrain engineers in Korea before being granted. What's more, the throttle calibration defaults to "Eco" mode, which does nothing but further deaden throttle tip-in. That's the last thing this powertrain needs.

    There's room for improvement before the Optima Hybrid exhibits the refinement of its competition.

    Changing Gears
    Kia is on the money in its philosophy that sequential gearchanges are more intuitive than the stretch-forever nature of continuously variable transmissions. But you can forget about commanding your own downshifts in the Manual mode of this hybrid's transmission. It responds so excruciatingly slowly that you can time its gearchanges with a calendar.

    The 2011 Kia Optima Hybrid's power delivery and transmission also get tripped up by the kind of in-and-out throttle action that's common in urban driving. The result is that despite a healthy combined output of 195 pound-feet and 206 hp, the Optima Hybrid is recalcitrant at part-throttle.

    Give it the spurs, though, and it moves out quite quickly. When you whack the gas pedal to the floor, the Optima Hybrid runs to 60 mph in 8.4 seconds (8.0 seconds with 1 foot of rollout like at a drag strip) and through the quarter-mile in 16.1 seconds at 87.7 mph. This represents a small but decisive edge over the Ford Fusion Hybrid, which does zero to 60 in 8.7 seconds (8.4 with rollout) and the quarter in 16.4 seconds at 87.8 mph.

    So it has some guts if you need them and when driven in wide-open spaces away from the cut-and-thrust driving conditions of the city, many of its irritations simply dissolve away. Still, there's clearly room for improvement before the Optima Hybrid exhibits the level of powertrain refinement found in the Fusion, Altima or Camry hybrids.

    Our Mileage, Indeed, Varied
    Full-bore acceleration is perhaps lower on the list of priorities among hybrid buyers than fuel economy. No surprise, then, that the 2011 Kia Optima Hybrid's window sticker looks quite appealing with its EPA ratings of 35 city and 40 highway mpg.

    In its time with us, we measured 29.6 mpg in mixed driving: a far cry from its EPA combined estimate of 37.8 mpg. There was no hooliganism behind the wheel that tanked our measurements — the Optima Hybrid doesn't inspire such antics. Our seat time consisted of everyday driving in everyday conditions. It's worth noting the Hyundai Sonata Hybrid we tested fell similarly short of its EPA projections, too.

    Hybridization hasn't done favors for the Optima's brakes either, as they lack finesse in city driving. It's down to the blending of the regenerative braking system with the conventional friction brakes, which is proving notoriously difficult for hybrid hawkers to get right.

    The 2011 Kia Optima Hybrid is no exception. Its braking force is often a half-beat behind in responding to pedal pressure, and feel is nonexistent. Outright stopping power shows they're capable when used in anger, however — the Optima Hybrid reaches a halt from 60 in 126 feet.

    Fortunately, the underlying Optima chassis is impressively stiff, and so the hybrid's ride quality hasn't been unduly sullied by the additional 270 pounds of hybrid componentry. You feel the extra mass, sure, but the ride remains compliant in a way that many hybrid cars aren't. The Kia soaks up even crappy roads with dignity. The steering is better than expected, too, given the character of modern Hyundai tillers. In routine driving, the helm is linear and quick enough to distract you from its lack of communication.

    Driven to the extent of its capability on our test track, the Optima Hybrid generated 0.78g on the skid pad and threaded the slalom cones at 62.2 mph. It's a hybrid, not a sport sedan, and as such it's clearly much happier when you dial back the pace, Mr. Hotshoe.

    A Sound Starting Point
    The Optima's a looker and it remains so in hybrid guise, as Kia was wise enough not to dork it all up with zoomy graphics. In fact, from the curb you'd be hard-pressed to tell an Optima Hybrid from its non-hybrid brethren. Only its mildly tweaked front and rear fascias, side sills and discreet badging give it away. It out-styles every hybrid extant.

    Nor does the cabin spoil the plot. Here, too, the Optima Hybrid is largely similar to the base Optima, and that's no bad thing. There's a revised instrument cluster with a charge-flow diagram, plus that extra button on the steering wheel labeled "Eco." It's a handsome cabin with seats that are on the flat side and enough room front and rear to keep everyone on speaking terms. Trunk volume is somewhat smaller than the base car due to the hybrid battery pack snuggled up tight against the backseat. Instead of 15.4 cubic feet you only get 9.9.

    It's an all-or-nothing situation when it comes to options — you either tick the box for the $5,000 Hybrid Premium Technology package and get leather, HID headlights, a sunroof, 17-inch wheels, navigation, heated and cooled front seats, heated rear seat, fancy audio system, back-up camera et al., or you make do with the base equipment. There are no other choices. Equipped with said package, our Optima Hybrid tester rings in at $32,250.

    Buy the Base Optima Instead
    It's hard not to look at the 2011 Kia Optima Hybrid through the lens of the plain-Jane non-hybrid Optima. This stablemate does everything better than — and looks every bit as good as — the hybrid, and does it for a substantially lower purchase price.

    The hybrid might offer a few exclusive gewgaws and cost less to operate, but the break-even point is a long way off. Relative to an optioned-up Optima EX going by EPA fuel economy estimates — not our observed mpg, which would result in an even longer period — you'd get your money back in about 11 years. With the hybrid's attendant compromises, who would want to drive it for that long?

    The manufacturer provided Edmunds this vehicle for the purposes of evaluation.

    Sort By:

    toby56 says:

    06:01 PM, 11/27/2011

    Drove the Camry hybrid (2009, 2011) drove an Altima hybrid (2010) and I really hate the CVT.

    I had been warned that it was 'unusual', but I really had a hard time NOT thinking that the clutch was 'slipping' horribly.  They say you get used to it, and I suppose that's true. You can get used to pretty much anything (ask my wife).

    But I am really getting close to picking the Optima Hybrid. I haven't driven one yet, we'll do it over the Xmas holiday, but I did sit in an base model yesterday and I like the styling, (the camry is very blase looking by comparison) and though I have a wholly unreasonable fear of Asian products, I am nearly obsessed with reading about this car.  My routine for any new car purchase is based on Edmunds superb consumer reviews. I click on the 'lowest' ratings first and work my way to the best.

    Also, the consumer discussions are useful (thank you , Edmunds) and all in all, Gentlemen, I feel that this car (2011 Optima Hybrid) might just work for me. I'll have to drive one, of course, but when I think of all the crap I put up with in my current cars, I think I can live with a little gear hunting and a tad bit of numb steering. It's just a commuter car. And the long warranty helps.

    kiahybridowner says:

    09:19 PM, 09/16/2011

    For what it's worth, I am an owner of the fully loaded 2011 version and I agree with the review on many aspects except for the two:

    1) I really enjoy this car and the fact it is a hybrid. Then again, I must admit I am partial to hybrids if for nothing else then for their forward looking design. I am also not looking to burn rubber but to simply get from point A to B in what I believe to be an optimal mix of comfort, economy, and enjoyment. This is my first hybrid and I did try others (although not many) before buying this one. Chasing ever better MPG with the help of visualization tools is addictive to say the least--like playing a video game. Car looks are also very important to me and other hybrids out there simply did not cut it for me--this one is in my humble opinion by far the prettiest design of all hybrids so far. I also wish to have a balance of responsive/strong and economic car which this one so far does the best among all the hybrids I did see/try.

    2) MPG issue in my experience is simply not true for me. The area where I live is very mountainous so I cannot expect to cruise forever on a plane with minimal gas use and thus hope to skew the MPG data. While I can certainly coast downhill, a couple seconds later I also have to climb. Yet, in the end, in a round trip I end up even in terms of elevation. All that said, this is my second tank of gas with 850ish miles driven so far. First tank, which was a mix of town driving and one highway trip (about 33% town), I got 37.2MPG. Sure, I wasn't flooring it but I was not slouching it either--on highways I drove it pretty much around speed limit (70-75MPH) over a highway that was very hilly. On the second tank I am now driving it conservatively to see just what mileage I can get when I am careful, and as of right now, I am at about 2/3 of a tank full, having covered 250ish exclusively town miles and my MPG is currently showing 36.3 and keeps getting better. So, I am not sure how you guys got <30MPG but something must be amiss here. When driving carefully (e.g. using inclines and hills to my advantage), I was able to drive for a couple minutes without engine kicking in.

    The only thing that bothers me a bit is a need for the power train to be optimized at lower speeds which, unless I am mistaken, since it is software driven, could come in a form of a software update. It seems out of two models I drove (basic hybrid, and a fully loaded I ended up getting), only loaded version showed that bit of uneven acceleration when in high gear/low speeds (e.g. when coasting at 25mph and trying to then accelerate to 40 or so). It would be perhaps interesting to perhaps compare the software revision of the two...

    damaje says:

    09:46 PM, 08/25/2011

    Re: Kaidan, all the car companies game their EPA number! Have you ever seen a car dealer or manufacturer advertise their city numbers? In the real world you're more likely to get closer to the city number than the highway figure unless you live in a place where there are no hills and traffic, but if the city number or the combined number are advertised it will be a hell of alot smaller than the highway number.  

    It may not have gotten close to the EPA numbers but it was still close enough to worry Toyota into dropping the price of the base version of the Camry hybrid, and I can bet a loaded Camry hybrid will still be considerably more than the $33k for a loaded optima hybrid; since more people would prefer to save money at the time of purchase, that will be the number people really take notice to.

    1919diesel says:

    10:56 AM, 08/24/2011

    lolxd says:
    "The design of the interior is kind of German but I find it more on the "Saab" side rather than "Audi"."

    Hey, lolxd, did you know that Saab is Swedish, not German?  Just sayin'

    lolxd says:

    06:55 AM, 08/24/2011

    The design of the interior is kind of German but I find it more on the "Saab" side rather than "Audi".

    epower says:

    02:24 PM, 08/22/2011

    Advice to consumers: Don't buy garbage.

    emajor says:

    05:50 PM, 08/17/2011

    A pointless car.  All of the drawbacks of a hybrid with hardly any of the fuel economy advantages.   The long-in-the-tooth 5 year old Camry hybrid is better than this.  And Prius is still king.

    kaidan33 says:

    12:49 PM, 08/17/2011

    Hyundai/Kia gaming their EPA numbers to fool stupid buyers?  I'm shocked, shocked I tell you.

    sniperruff says:

    09:57 AM, 08/17/2011

    Inside Line says:

    "Buy the Base Optima Instead"

    nelsonlu says:

    "If Honda can come up with a hybrid as good as this one -- which is not as good as either Ford's or Toyota's -- within three years, I would be massively surprised."


    I'd be surprised as well - since this one seems to be pretty sub-par.

    gdmstrb says:

    09:39 AM, 08/17/2011

    "however even the engine (atkinson cycle) and the transmission (CVT) are almost identical."

    That's like saying all direct injection engines are the almost identical, because they are.

    I'm not sure why this debate even continues? If Toyota made components for Ford it would be a different story, but they don't....

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    Speed Read

    Vehicle Tested:

    2011 Kia Optima Hybrid

    Base Price:

    $27,250

    Price as Tested:

    $32,250

    Engine:

    2.4-liter inline-4 and 40-hp electric motor

    Gearbox:

    Six-speed automatic

    Power:

    206 horsepower (combined)

    0-60 mph:

    8.4 seconds

    Fuel Mileage:

    29.6 mpg observed

    What Works (pros):

    Sharp sense of style, still feels like a solid car, that peacefulness of pure EV mode.

    What Needs Work (cons):

    Nearly everything related to its hybrid-ness. Powertrain refinement and brake pedal feel are lacking; fuel economy an open question.

    Tags

    Specs & Performance

    Vehicle
    Year Make Model2011 Kia Optima Hybrid
    Vehicle TypeFWD 4dr 4-passenger Sedan
    Base MSRP$27,250
    Options on test vehicleHybrid Premium Technology Package ($5,000 -- includes panoramic sunroof; 4-way power front passenger seat; two-way driver seat memory; auto-dimming rearview mirror with HomeLink and compass; heated and cooled front seats; heated rear seats; navigation system with Sirius Traffic and back-up camera; Infinity audio system with eight speakers; leather seat trim; 215/55 tires with 17-inch alloy wheels; HID headlights with auto-leveling).
    As-tested MSRP$32,250
    Drivetrain
    ConfigurationTransverse, front-engine combined with electric motor(s), front-wheel drive
    Engine typeNaturally aspirated, port-injected inline-4, gasoline
    Displacement (cc/cu-in)2,359/144
    Block/head materialAluminum/aluminum
    ValvetrainDOHC, four valves per cylinder, variable intake + exhaust-valve timing
    Compression ratio (x:1)13
    Horsepower (hp @ rpm)166 @ 6,000
    Torque (lb-ft @ rpm)154 @ 4,250
    Fuel type87-octane
    Hybrid typeParallel
    Electric motor rating (kW)30
    Combined horsepower (hp @ rpm)206 @ 6,000
    Combined torque (lb-ft @ rpm)195 @ 5,250
    Battery typeLithium polymer
    Battery voltage270
    Battery capacity, rated (kW-hr)5.3
    Transmission typeSix-speed automatic with console shifter
    Transmission ratios (x:1)1st- 4.212, 2nd- 2.637, 3rd- 1.800, 4th- 1.386, 5th- 1.000, 6th- 0.772
    Final-drive ratio (x:1)3.320
    Chassis
    Suspension, frontIndependent MacPherson struts, coil springs, twin-tube dampers, stabilizer bar
    Suspension, rearIndependent multilink, coil springs, twin-tube dampers, stabilizer bar
    Steering typeElectric-assist, rack-and-pinion power steering
    Turning circle (ft.)35.8
    Tire make and modelKumho Solus KH25
    Tire typeAll-season
    Tire sizeP215/55 R17 93V
    Wheel size17-by-6.5 inches
    Wheel materialCast aluminum
    Brakes, front11.8-inch one-piece ventilated cast-iron discs with single-piston sliding calipers
    Brakes, rear11.2-inch one-piece solid cast-iron discs with single-piston sliding calipers
    Track Test Results
    Acceleration, 0-30 mph (sec.)3.1
    0-45 mph (sec.)5.4
    0-60 mph (sec.)8.4
    0-60 with 1 foot of rollout (sec.)8.0
    0-75 mph (sec.)12.1
    1/4-mile (sec. @ mph)16.1 @ 87.7
    0-30 mph, trac ON (sec.)3.3
    0-45 mph, trac ON (sec.)5.7
    0-60 mph, trac ON (sec.)8.9
    0-60, trac ON with 1 foot of rollout (sec.)8.5
    0-75 mph, trac ON (sec.)12.9
    1/4-mile, trac ON (sec. @ mph)16.5 @ 85.3
    Braking, 30-0 mph (ft.)31
    60-0 mph (ft.)126
    Slalom, 6 x 100 ft. (mph)62.2
    Slalom, 6 x 100 ft. (mph) ESC ON58.9
    Skid pad, 200-ft. diameter (lateral g)0.78
    Skid pad, 200-ft. diameter (lateral g) ESC ON0.77
    Sound level @ idle (dB)37.6
    @ Full throttle (dB)73.1
    @ 70 mph cruise (dB)67.3
    Engine speed @ 70 mph (rpm)2,100
    Test Driver Ratings & Comments
    Acceleration commentsNeeds power braking to start up the gasoline engine from a stop, bringing revs to 1,500 rpm. Extremely laggardly off the line without power braking, and not different if you do power brake. Best time was achieved in Manual mode because the automatic shifts a tad quicker than in Drive. Manual shifting is possible via the console lever (pull back for downshifts). Does not blip throttle on downshifts. Does not hold gears.
    Braking commentsInitially the pedal feels like it goes all the way to the floor (travel is very short), and little braking seems to be happening. Distances aren't that bad, but there is almost no feel to the pedal. Ever. Which is very disconcerting.
    Handling commentsSkid pad: Extremely slippy tires and tons of understeer. You really feel the weight of the hybrid, and throttle adjustments did little to curb the Optima's desire to plow the front tires. The ESC system was nowhere near as intrusive here (when switched on) as it was in the slalom. Slalom: The lack of grip from the tires was a problem, but luckily the chassis is lively and willing to change direction. The tail does swing around a bit, but it never gets excessive, even with ESC off. Lots and lots of body roll, due to soft suspension. The extreme nanny state of the ESC system meant ESC On runs were a lesson in smoothness. Any violent turns at all and the brakes were applied heavily.
    Testing Conditions
    Test date6/21/2011
    Test locationFontana, CA
    Elevation (ft.)1,121
    Temperature (°F)70.2
    Relative humidity (%)63.0
    Barometric pressure (in. Hg)28.7
    Wind (mph, direction)4.5 headwind
    Odometer (mi.)2,532
    Fuel used for test87-octane gasoline
    As-tested tire pressures, f/r (psi)34/34
    Fuel Consumption
    EPA fuel economy (mpg)35 city/40 highway (preliminary)
    Edmunds observed (mpg)29.6
    Fuel tank capacity (U.S. gal.)17.2
    Audio and Advanced Technology
    iPod/digital media compatibilityiPod via proprietary cable
    Satellite radioOptional
    Bluetooth phone connectivityStandard
    Navigation systemOptional
    Smart entry/StartOptional ignition/doors
    Dimensions & Capacities
    Curb weight, mfr. claim (lbs.)3,490
    Curb weight, as tested (lbs.)3,641
    Weight distribution, as tested, f/r (%)58.9/41.1
    Length (in.)190.7
    Width (in.)72.0
    Height (in.)57.3
    Wheelbase (in.)110.0
    Track, front (in.)62.8
    Track, rear (in.)62.8
    Legroom, front (in.)45.5
    Legroom, rear (in.)34.6
    Headroom, front (in.)40.0
    Headroom, rear (in.)37.6
    Shoulder room, front (in.)57.3
    Shoulder room, rear (in.)55.7
    Seating capacity5
    Trunk volume (cu-ft)9.9
    Ground clearance (in.)5.3
    Warranty
    Bumper-to-bumper5 years/60,000 miles
    Powertrain10 years/100,000 miles
    Corrosion5 years/100,000 miles
    Roadside assistance5 years/60,000 miles
    CollapseSpecs and Performance Expand Collapse

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