2012 Jeep Wrangler Call of Duty: MW3 Reports for Duty

Just the Facts:

• The 2012 Jeep Wrangler Call of Duty: MW3 Special Edition will hit showrooms in December with a starting price of $37,295 for the two-door model.
• The four-door Jeep Wrangler Unlimited version starts at $40,870.
• A $45,075 2012 Jeep Wrangler Call of Duty: MW3 is up for grabs in a social media contest.

AUBURN HILLS, Michigan — The 2012 Jeep Wrangler Call of Duty: MW3 Special Edition will hit showrooms in December with a starting price of $37,295 for the two-door model. The special edition Jeep coincides with the release of the Call of Duty: Modern Warfare 3 video game.

The four-door Jeep Wrangler Unlimited version starts at $40,870.

Prices include an $800 destination charge.

The special models are spun off the Jeep Wrangler Rubicon and get Rubicon wheels in semi-gloss black. The exterior gets either black or Bright Silver paint, accented with Call of Duty: MW3 Special Edition graphics on the front fenders and spare tire cover.

Other goodies include a special "power-dome" hood and Mopar accessories, including a winch-ready front bumper, rock rails, taillamp guards and a fuel-filler door. Options include a Warn winch, 2-inch lift kit and five-spoke wheels.

The cabin gets Call of Duty logos and a dashboard serialized plaque.

The extensive tie-in with the video game includes a social media contest to win the first special-edition Wrangler off the line in the "Jeep Ops Sweepstakes." The vehicle is priced at $45,075.

Contest information is available on the Jeep Facebook page. The winner will be selected on January 9 in a random drawing.

Jeep's multimedia assault to promote the special model and the game include electroluminescent billboards in Los Angeles, New York and Chicago and a new Wrangler slogan: "The toughest vehicle in the world. Any world."

Inside Line says: Jeep cashes in on the popular game with the 2012 Jeep Wrangler Call of Duty: MW3.