2000 Ford Focus Kona Edition

What is it?
2000 Ford Focus Kona Edition

What's special about it?
Ford continues to redefine its focus (pun intended) on its latest "world's car," by developing a series of limited edition "themed" vehicles to appeal to the Echo Boom generation. Teaming with Kona Mountain Bikes, this adaptation of the Focus isn't just another car with a bike added on. Kona helped to customize the vehicle so that everything an out-of-bounds rider would want is already a part of the car, along with an out-of-bounds bike -- the Kona Blast. Look for the Kona and more iterations of the Focus (including the Xplod edition - a Focus for audiophiles, replete with a 460-watt Sony stereo system) - starting this May.

Why should you care?
With Ford entering into more cross-promotional opportunities, Focus buyers will be able to purchase a ready-to-roll vehicle that is tailored to suit their individual needs without having to add aftermarket items. Ford literally throws out the cookie-cutter stigma, creating a series of vehicles that are as unique as the driver.